OVERVIEW.
Remedy needed a series of branded fixtures for Target stores that could create stronger product visibility across different areas of the retail environment. I helped develop and visualize a coordinated system that included an endcap, freestanding tower, and beacon display, each designed to carry consistent branding while adapting to different merchandising needs and footprints. The concepts focused on creating clear visual hierarchy, strong graphic presence, and accessible product presentation within Target’s store environment. 3D modeling and renderings were used to evaluate proportions, fixture relationships, graphic placement, and overall presentation before production.
